Samples of My Work
Here you'll find samples of my previous work. Please note that due to its nature (in-product writing, shadow writing, internal and confidential style docs, and so on), the writing samples I can provide are quite limited.
Microcopy (UX writing) samples will be emailed by request.
Tone of Voice design
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ToV design for a research question construction tool for data-driven companies
* Additional slides including product screens, copy, and microcopy were removed
Wondering what this is? Here's everything you need to know about tone of voice design.
Blogging
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Why troubleshooting dev cloud-native environments is so damn hard (for developers)
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A brief introduction to real-time bidding display advertising (for mobile marketing managers)
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Unit testing with Isolator++ Professional vs. open source products (for C++ developers)
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Money doesn't grow on trees (snippet of a fintech blog post in Hebrew)
Technical writing
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Understanding waiting time and total served values (admin guide)
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Excluding appointment earliness from online stats (admin guide)
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Writing alert rule conditions (developer guide)

I'd love to write for you too!
Website designed, written and created by Sharona Reouveni, Tel-Aviv 2020
Illustrations by Amir Percia